by seth gray | Sep 26, 2013 | Columbus Ohio Social Media Marketing
To quote Shakespeare, What’s in a meme? You’ve definitely heard the word tossed around, and undoubtably seen them popping up all over your Facebook wall. Let’s set the record straight. An Internet meme is simply any concept that spreads quickly (many...
by cementmarketing | Sep 3, 2013 | Columbus Ohio Social Media Marketing
We all know that Instagram is a major player in the digital marketing world since its debut in 2010, but the image sharing app recently upped their game in a major way: the introduction of video. Although the new feature will be widely used on Instagrammers’...
by cementmarketing | Mar 27, 2013 | Best Digital Agency Practices, Columbus Ohio Social Media Marketing
March was a big month for Facebook and its users. Mark Zuckergerg announced a largely redesigned news feed, opening the floodgates for a whole slew of changes in the social network. Here’s the rundown on what users and marketers should look for in the coming...
by cementmarketing | Feb 18, 2013 | Columbus Ohio Social Media Marketing
Anyone with a flip phone knows that the social photo sharing app Instagram is blowing up like the Fourth of July. And now with its $1 billion acquisition by Facebook, photos are even easier to share and like across platforms. This means gigantic opportunities for...
by cementmarketing | Dec 17, 2012 | Columbus Ohio Social Media Marketing
Timing is everything. Ever wonder why your seemingly awesome Twitter/Facebook/Tumblr post didn’t get the traction you expected? You optimized for search, plugged in those keywords and even added a photo for good measure. Now where are all those beautiful...
by cementmarketing | Nov 26, 2012 | Columbus Ohio Social Media Marketing, Life at a Full Service Marketing Agency
Facebook’s recent switch to a sponosored and promoted post model has resulted in a dramatic dip in engagement for many Facebook fan pages. The Cement Marketing team has been riding the Facebook change wave for all of our clients and now we’re ready to...
