Creating bold brands for crazy brilliant founders & visionaries.
While others may not quite understand your drive to create and grow your business, we’ll welcome you to the club and give you the keys to the castle. Our brand and marketing framework is tested and proven to drive results.
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Bring your vision to life or refresh an existing one with a Brand Identity that speaks your truth. Expect many goose bumps.
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With your new brand locked and loaded, magnify your messaging with a launch campaign custom to your needs.
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Our ongoing content marketing services are best suited for a small to medium sized businesses or start ups with limited in-house resources. Nimble and adaptive, we’ll align our services to whatever the market demands.
Your brand wants to fly. Our agency services are designed to take you there.
Why Your Brand Archetype is #1
In this lively discussion, Alaina Shearer, Head of Strategy, and Chris Vogel, Head of Creative, sit down to discuss why an archetype is the key to every brand’s success. From the initial skepticism to the awe the right archetype evokes – the two offer a raw and honest take on why brand archetypes are central to our branding process.
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"This was a life changing experience for me. I have not been able to get off the phone, or out of meetings as a result of this Cohort. I get chills just thinking about it."
Mary Garrick, Founder & CEO, Main Stay Creative
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I recommend Find Your Voice to anyone looking to connect better with their audience, better articulate their story, and accelerate their business growth. Plus it is a freaking blast!
Nate Rogers, Fractional Chief Innovation Officer, Four Eyes Facilitation
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"I went from feeling like I had a story to tell, to my dream state of knowing my stories are worth telling. That was the break through–understanding that my story is a gift to others."
Alexis Yamokoski, Chief Humanologist, Five to Flow
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"Alaina always brings her authentic self to the table, delivering fresh and insightful ideas. I treasure her perspective."
Nichole Barnes Marshall, Author & Speaker, The Beat Must Go On
What is your Brand Archetype?
Brand archetypes are universal character types or personas that tap into shared human experiences and emotions.
Rooted in Carl Jung’s psychological theories, they help shape a brand’s identity, voice, and behavior—making it easier for people to instantly relate to and connect with the brand on a deeper, often subconscious level. There are 12 core archetypes—like the Hero, the Sage, the Magician, the Citizen, etc.—each with distinct traits, motivations, goals, and fears.
If your brand is ready to change the world, but not quite ready to face the world, Good Now is here for you.
Creating or reimagining brands, products or movements by empowering their leaders is our favorite place to be. If you are into waves, not ripples and if bravery is in your DNA, we’d love to meet you.
Listen to CitizenRebel
Alaina & Chris teach brands how to take a stand in their podcast, Citizen Rebel. Subscribe here, where ever you enjoy your podcasts.
